Hamburger Kunsthalle – Zeit ist Kunst
With an artsy headline campaign, the Art Museum Hamburg targets young, hip people in Hamburg. Like the contemporary art on its display, the museum’s campaign has the ordinary as a subject; daily time wasters everyone’s guilty of.
1) Better walk in circles than wait in line for sneakers.
2) Entertaining content doesn’t need 25 frames per second.
3) World famous art for the price of 2,5 cappuccino.
Time Is Art
Hannes Rath (AD)
Marc Vosshall (CEO & CCO, Vosshall Marketing)